The iconic presence of Eros influences this sweet, romantic and youthful fragrance. Soft and smooth notes of vanilla and tonka bean playfully combine with a hint of candy floss to create an irresistible aroma. This is tempered with lighter notes of freesia, peach and bergamot, making this a wonderfully feminine and charming scent.
A thoroughfare first known in 1626 as 'Pickadilly Hall', named after a house belonging to a famous tailor – 'Piccadills' being a term used for various kinds of collars. Piccadilly Circus was created in 1819, at the junction with Regent Street – the junction itself has been a bustling traffic interchange since construction.
The intersection's first electric advertisements appeared in 1910, and from 1923, electric billboards were set up on the facade of the London Pavilion. On special occasions the lights are switched off, such as for the deaths of Winston Churchill in 1965 and Diana, Princess of Wales in 1997.
The Shaftesbury Monument Memorial Fountain was erected in 1892-1893, to commemorate the philanthropic works of the Victorian politician Lord Shaftesbury. It is famously topped by the mythical Greek god of love, Eros, and features as an instantly recognisable London icon. The classical statue stands tall against a buzzing modern background of technology and advertisements – a perfect example of how London's treasured history sits comfortably alongside its present developments to create London's uniquely characteristic landscape.